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Open-source alternatives to Mailchimp

13 projects replace Mailchimp, the email marketing. 12 shipped code in the last 30 days.

Mailchimp Essentials$13/molist price

Mailchimp charges by contact count, and unsubscribed contacts kept in an audience still count, so lists get pricier as they grow. Since Intuit bought it in 2021, Mailchimp has leaned toward bundled marketing features while the free plan shrank. Small newsletters often pay for automation they never touch.

Listmonk is a single binary with Postgres that sends through any SMTP provider or Amazon SES, and it copes with very large lists. Mautic is a full marketing automation suite with lead scoring, segments and campaigns, closer to HubSpot than to a newsletter tool. Keila and Sendportal are simpler. useSend and Plunk charge by email sent in their hosted versions.

13 shown
Listmonk

Self-hosted newsletter and mailing list manager

Jun 201923.9k+381AGPL-3.0updated today
Billion Mail

Open-source mail server with unlimited sending & AI tools

Feb 202515.9k+309AGPL-3.0updated 4mo ago
Mautic

Open source marketing automation for everyone

Aug 201310.8k+275–updated today
Plunk

The open-source, affordable email platform

Jul 20245.5k+47AGPL-3.0updated today
useSend

Pay per email sent, not for contact storage

Mar 20244.7k+54AGPL-3.0updated 1d ago
Dittofeed

Open-source customer engagement platform for automation

Oct 20223k+62MITupdated 8d ago
Notifuse

Self-hosted email platform with visual editor & analytics

Mar 20252.3k+40–updated today
Keila

Open-source email marketing for the privacy-conscious

Jan 20212.2k+24AGPL-3.0updated today
Sendportal

Self-hosted email marketing with unlimited everything

Jun 20202.2k+2MITupdated 8d ago
forwardemail.net

Privacy-focused encrypted email for everyone. All-in-one alternative to Gmail + Mailchimp + Sendgrid.

Dec 20191.7k–updated today
MailCheap

Open-source newsletter app billed by emails sent

Oct 20261.3k+12AGPL-3.0updated today
markdown-ninja

Markdown-first CMS for bloggers, minimalists and startups. Open Source alternative to Medium, Mailchimp and Substack - https://markdown.ninja

May 20254151/dayAGPL-3.0updated 5d ago
Hyvor Post

Privacy-first newsletter platform without tracking

Jan 202533+1AGPL-3.0updated 10d ago

What you give up by leaving Mailchimp

The honest part. Free and open usually costs something else.

  • Deliverability is yours You pick a sending provider and set up SPF, DKIM and DMARC; Mailchimp manages sender reputation for you.
  • Plainer editor Mailchimp's drag-and-drop editor and template gallery are more polished than most alternatives.
  • Store syncs Product and purchase syncs for abandoned-cart emails take extra work or are missing.
  • Thinner reports Click maps, industry benchmarks and audience insights are thinner in most self-hosted tools.

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